Role

Content Development Specialist

Project description

Concepting and writing original content that is in alignment with UHA’s branding to promote the company’s products, services, and community involvement through various advertising mediums such as newsletters, print ads, digital blogs, social media, and podcasts.

Highlights

Developed content strategy across all distribution channels that aligned with ongoing marketing activities and business goals
Interviewed various community and employer partners to develop engaging blog articles to distribute on UHA’s channels